I get a weekly "Customer Loyalty" newsletter in my work inbox every week from a company called COLLOQUY, and one of the customer loyalty stories they reported last friday is below.
Okay, so it's not an actual REASON to vote, but a fun reward for those who were going to anyway.
Finally, a campaign promise we can get behind
November 4th, Election Day, the day Americans exercise their most precious right in our democratic society. And now, just for voting, Americans can be rewarded with ice cream. You’d have thought it impossible to beat the feeling you get from voting but Ben & Jerry’s has done it.
According to the company web site, each voter who proves their eligibility for a free scoop of ice cream, either by displaying their "I Voted" sticker, showing a photo of themselves at the polling station, or doing the "I Voted" dance, will be rewarded at a participating Ben & Jerry’s outlet.
Free ice cream will be scooped from 5 PM to 8 PM on November 4th. We’ll assume that you get free ice cream regardless of for whom you voted or the quality of your "I Voted" dance.
Source: Ben & Jerry’s
I'm anticipating a very long line at my voting location tomorrow morning, so maybe the promise of free Ben & Jerry's will help the time pass more quickly (well, that and maybe coming up with special choreography for an "I Voted" dance of my very own).